Archive for the 'Real Estate Listing' Category

November 23, 2018

The Canadian real estate market is in a state of fluctuation, which can make determining a listing price difficult to say the least.

Between rising interest rates, mortgage stress testing regulations, uncertain house prices, increased competition, and the like, there are many factors that might be affecting your usual process for determining property value.

That said, there are several practices that you can use to set a listing price no matter what is happening in the Canadian housing market. Here are our top picks.

  1. Assess the Property Details

This is step number one because it should be on your list regardless of market conditions. You need to understand the property details. For instance, what year was the home built? What data is included in the Land Registry?

In order to start thinking about your listing price, you need to know the answers to these questions and more.

  1. Get an AVM

You may have considered getting an appraisal done — this can be a great idea. But have you thought about an automated valuation model (AVM) report as well?

An AVM report can confirm home value, ownership, and other details quickly and efficiently. It can estimate property value by comparing and analyzing property characteristics against public record data.  It doesn’t replace an appraisal, but it is a good companion to one.

While an AVM can’t review interior and exterior property conditions, some include street view imagery that can help identify issues with exterior conditions, such as property boundary discrepancies. It’s great to leverage automation and historical data analysis to generate the latest information on pricing and ownership and create a big picture report.

  1. Consider the MPAC Assessment

MPAC is the largest assessment jurisdiction in North America. It determines revenue requirements, municipal tax rates, and property tax collection for the Government of Ontario.

An MPAC assessment isn’t always the same as a property appraisal, and often listing prices are different from MPAC’s valuation. That said, it is still valuable information that can be used in your determination.

  1. View the Sales History

Along with the property details, you will also want to consider the sales history. While today’s market may be very different from the last time this house sold (particularly if it is an older home), that data is still important to review.

  1. Look Up Comparable Sales

One of the best ways to determine home value is to see how comparable properties are selling. You can get a real-time view of what similar houses have sold for and use that to set your listing price.

You can also narrow your search by neighbourhood to specifically understand the area where you are selling. Certain regions will be more desirable based on factors like school proximity, parks, shopping areas, and the like. This will stay in style even with a market shift.

  1. Use a House Price Index

The Teranet-National Bank House Price Index is released every month with up-to-date information on house prices across Canada. This digs into 11 different markets and the house price trends those regions are experiencing.

This is important for you to know when making your assessment.

  1. Examine Market Insights

In a shifting real estate market, you want to stay on top of the latest real estate trends. For instance, if you know that condos are some of the most popular dwelling types for millennials, and you are trying to set a listing price for a condo in an area that appeals to millennials, that will help make your decision.

The Teranet Market Insights Report is released regularly and contains data that you can use for your property valuation needs.

While it may be simpler to set listing prices during non-turbulent housing market conditions, it’s still possible to do so in more uncertain times. Be sure to do your due diligence and assess information from multiple sources. Trends can change so fast that you need to stay on top of the data.

Luckily, GeoWarehouse makes it easy to stay informed up-to-the-minute. Our property reports take data from the Province of Ontario Land Registration Information System (POLARIS), so you can trust the reports you receive are accurate and timely. They are also available almost instantly, so you can make a decision with the latest figures.

Learn all about our GeoWarehouse reports today. Call 1-866-237-5937 or visit

Want more information on determining a listing price? Download our free eBook, Digital Property Evaluation in 1-2-3! Get your copy here:


A recent Huffington Post Canada article reported on a compelling phenomenon: “recycled” real estate listings that could be skewing Canadian housing market data.

According to the Huffington Post, a subscriber-only-access article in the Globe and Mail first revealed this trend. Real estate agents in Vancouver are “recycling” listings — i.e. pulling homes that aren’t selling off the market, and then bringing them back as “new” listings at a lower price.

In turn, these “recycled” listings could be skewing some real estate data. For instance, there are some real estate market data reports that rely on MLS listings and sales for their findings. The issue with doing this is, there can be discrepancies between the MLS data, and what is actually happening in the housing market.

For instance, MLS sold data might show that a sale has closed, but that data is taken weeks before the transfer. Something could change in those critical weeks, meaning the data would no longer be accurate.

The ‘recycled’ real estate listing trend could be skewing data the same way. It makes it seem as if houses are selling quickly, when they’re not. It also makes it appear as though houses aren’t seeing price cuts, when they are.

“Because they are recycling listings, the data consistently paint a prettier picture,” Mortgage Sandbox CEO David Stroud told the Globe.

Huffington Post also said this could have a problematic effect on homeowners, who have no way of knowing how often a home has been listed, so they might think it’s a new listing that will sell quickly. This data manipulation could be pushing people to spend more on a home than they otherwise would have.

What do you think — is this part and parcel of the real estate industry? Or is it an unethical practice that should be stopped?

Whether your opinion of the practice is positive or negative, there is still the real risk that it could be skewing reported real estate data. If you are relying on Canadian housing market trends, the information you’re looking at might be inaccurate and could lead you down the wrong path.

With GeoWarehouse, we have real estate data you can trust. Our data is driven by definite sales registered in land registries. In Ontario, for instance, it’s the Province of Ontario Land Registration Information System (POLARIS). This is the most accurate data available.

You can also access the Teranet-National Bank House Price Index, which uses POLARIS data for the most accurate housing numbers. See the latest HPI report here.

Read the Huffington Post Canada article in full here.

Want access to GeoWarehouse’s real estate data? Become a subscriber. It’s easy — just give us a call at 1-866-237-5937 or visit


When you get a new real estate listing, you want to get it on the market as quickly as possible. But before you can do so, there are steps you need to take — specifically, property investigation.

Investigating a new real estate listing can take up a lot of time and money. But there are ways to speed up the process and save big.

Consider these tips to create a more efficient due diligence process:

  1. Check how much other homes in the neighbourhood sold for.

Knowing how much other houses in the area have sold for can give you a good idea of how your new listing stacks up. Technology makes this easier than ever. For instance, the GeoWarehouse Comparable Sales Report lets you perform a property search by radius, sales time-frame, and price range.

  1. Find out what previous buyers got for their money.

Sales history data can help you uncover how much previous buyers paid for your new listing. These figures can be found in tools such as the GeoWarehouse Property Details Report.

  1. Track area house price trends.

Perhaps you want to cast a wider net than just the neighbourhood and see how the city is forecasted to change. Reports, such as the Teranet House Price Index (HPI) can give you a city-wide, provincial, and even national look at home price trends.

  1. Use AVMs to quickly get an estimated valuation.

Automated valuation models (AVMs) can give you an idea of what a property is worth almost instantly. Tools like the GeoWarehouse Property Details Report or the Client Report can provide MPAC assessment data, Land Registry information, pictures of the property, and more.

  1. Check if instruments are registered against the property.

If the property has a lien, multiple mortgages, or another instrument registered against it, you’ll want to know about it. That’s where the GeoWarehouse Parcel Register* comes in. This real time, up-to-date report lets you exercise due diligence by identifying registered encumbrances and obtaining an instrument number.

* An official product of the Ontario government pursuant to provincial land registration statutes.

  1. Look at neighbourhood demographics.

Demographic data can tell you who lives in the neighbourhood — age distribution, marital status, owned/rented properties, average household income, and more. This can help you target your marketing and understand what buyers might be attracted to the neighbourhood and the listing. GeoWarehouse’s Demographics Report puts all this information at the tip of your fingers.

Some important property information can be gained by simple footwork — driving around the neighbourhood, walking through the house, etc. — but technology is letting you delve deeper, faster. Tools, such as the ones provided by GeoWarehouse, give you a new level of due diligence that can help you investigate real estate listings and determine property valuation quicker than ever, saving you time and money. It’s a win-win!

Learn about how you can harness the power of GeoWarehouse for yourself at


May 9, 2016

geo1So you just landed a new listing and it is time to open the file. So much to do and so little time. From due diligence, to creating, to promoting your new real estate listings – the more efficient you are, the more profitable you’ll be and the better service you’ll be able to provide to your clients.

Every real estate sales professional has their own real estate listings roadmap. When it comes to using GeoWarehouse when preparing your real estate listing there are a few searches we wanted to highlight that you may know are already in your arsenal.

1. Verify who is on title and the financial standing of the property. Anytime you take on a new listing it is critical to ensure that you are dealing with the legal homeowner(s) and that property title is clear of liens or financial issues. The most current source of this information can be found in a Parcel Register*. This is the electronic document that includes current ownership, transfer history, registered mortgages and liens. If you want to know this information as of the date you engage a new client this search is the best way to do it.

2. Review the insurance claims history on the property and in the neighbourhood. This is huge because you are representing the seller in their listing and obtaining a HomeVerified Report is the best way to know the insurance claims history of the property and in the neighbourhood. Not only do you want to know if there is anything your client should be disclosing but in the event nothing surfaces, this is a sell feature. Home inspectors use these reports to learn of possible issues they can’t see and you should be doing the same.

3. If a condo, get a condo status certificate – yes the giant document that tells you everything there is to know about the condo and condo corporation, including the financial status. The beauty of technology is that these are available online in GeoWarehouse so requesting one when you take on a new listing will mean that it will be ready when an offer is presented.

Taking these steps protects you and your clients. You are protected because you have performed comprehensive due diligence and your client is protected because you may uncover something the client wasn’t even aware of. Depending on how long your client has owned their home, they may have no idea that there have been repeated flood claims on the property simply because nothing has occurred while they have lived there. If it is something they were aware of, you are protected.

This also works towards uncovering potential financial issues and issues with title that could interfere with the deal closing. Again, more things the client may not be aware of like liens, a higher than anticipated mortgage, or even a questionable past use of the property.

Including these real estate searches in your real estate listings road map will mean that you have dotted all of your I’s and crossed your T’s.

GeoWarehouse makes it easy. Find out more at




Browse by Category